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Branding is an important part of business. Keeping it fresh, current, up to date and relevant is just as important.

Social media is an opportunity to tell a story, engage with supporters and get positive results for clients, and how to manage social media is constantly changing and improving.

In the age of technology, social media is often seen as the most valuable tool for marketers.

The importance of company culture is often expressed among the business world, but what exactly does it mean?

It truly is the most wonderful time of the year for the advertising industry.

Fall is a time of reflection and changes. It’s a period to shed the old and reflect on what was, what will again be and all that’s new that the future will bring. 

“You can’t put a limit on anything. The more you dream, the farther you get.” – Michael Phelps

In the marketing world, it is essential to always pay attention to the details from a daily social post to an annual marketing plan.

The Dion Marketing team is pledging to bike to work every Friday to kick off our new initiative Bike the Beaches.

As the new year begins, Dion Marketing is defining new goals.

Millennials, young adults who are currently between 18 and 34, control $1.3 trillion in annual buying power.

Traditional marketers and advertisers might be familiar with the first and second moments of truth when a consumer respectively makes and experiences a purchase.

Has technology gotten the best of you? Emailing and texting have become the new way of the world.  

When you partner with the community, not only are you creating valuable networks but your company will also be receiving double the marketing. 

As the summer season starts to wind down, it's frightening to think that it's time to start thinking about your fall, winter and 2015 efforts.

Holiday Marketing has already begun to make headway and the end of the year is quickly approaching.

As the holiday season quickly approaches, many business owners are scratching their heads trying to figure out the best way to advertise without their message getting lost in the holiday clutter.

Imagine sitting in your favorite diner, sipping fresh coffee while you catch up with your friends and talk about the latest news.